businessman and woman in a meeting

How to Position Yourself

Stop chasing a job … start identifying an opportunity.

Get off the hamster wheel … it’s taking you nowhere.

The way to your destination is to identify organizations where your experience, expertise, and accomplishments fill a need—whether they’ve posted a job or not.

Find the companies.
Learn their business goals, obstacles, and challenges.
Understand where you fit.
Position yourself as a solution.

The difference between applying and targeting is the difference between stagnating and flourishing.

Chasing says, “I need a job.”
Positioning says, “You need someone like me.”

The second conversation is far more powerful.